PlasticPills dissects the concept of “hyperreal fascism”, arguing that it's a modern iteration of fascism characterized by the aestheticization of politics. This new form of fascism operates through an overproduction of images and a blurring of reality, making it difficult for the public to discern truth.
check https://www.patreon.com/plasticpills or join the channel for my other theory/philosophy content, including an explanation of the "semiotic square".
See the ProPublica story:
https://www.propublica.org/article/kristi-noem-dhs-ad-campaign-strategy-group