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The Social Dilemma (2020) (trailer)

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We tweet, we like, and we share— but what are the consequences of our growing dependence on social media? As digital platforms increasingly become a lifeline to stay connected, Silicon Valley insiders reveal how social media is reprogramming civilization by exposing what’s hiding on the other side of your screen. 

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The world has long recognized the positive applications of social media, from its role in empowering protesters to speak out against oppression during the Arab Spring uprisings almost a decade ago, to serving an instrumental role in fighting for equity and justice today. And in 2020, during an astonishing global pandemic, social media has become our lifeline to stay in touch with loved ones, as well as proving to be an asset for mobilizing civil rights protests. However, the system that connects us also invisibly controls us. The collective lack of understanding about how these platforms actually operate has led to hidden and often harmful consequences to society—consequences that are becoming more and more evident over time, and consequences that, the subjects in The Social Dilemma suggest, are an existential threat to humanity.

The Social Dilemma is a powerful exploration of the disproportionate impact that a relatively small number of engineers in Silicon Valley have over the way we think, act, and live our lives. The film deftly tackles an underlying cause of our viral conspiracy theories, teenage mental health issues, rampant misinformation and political polarization, and makes these issues visceral, understandable, and urgent. Through a unique combination of documentary investigation and entertaining narrative drama, award-winning filmmakers Jeff Orlowski (Chasing Ice, Chasing Coral) and Larissa Rhodes (Chasing Coral) have once again exposed the invisible in a manner that is both enlightening and harrowing as they disrupt the disrupters by unveiling the hidden machinations behind everyone’s favorite social media and search platforms.

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We believe the first step to achieve this goal should be an information delivery network that can amplify the impacts of all our efforts 1000 fold. 

Although Films For Action is centered around film - its true objective is the transformation of the world. This means moving away from the unsustainable paradigm we have now to a regenerative paradigm, as fast as humanly possible.  

Film is the medium of delivery -- the catalyst, the metabolizing agent to speed up, amplify and multiply the effects of every transition movement on the planet. And of course, "transition" contains it all - social justice, ecological regeneration, true democracy, egalitarian economics, universal empathy, less cultural insanity and more happiness and well-being.

All of these movements need a media ecosystem that supports this transition, rather than the media we have today which marginalizes it, ignores it, sanitizes it, suppresses it, or actively fights it. There is certainly good coverage across many different news outlets, and the quality and depth varies, but in terms of volume, the good stuff is easily lost in the deluge of superficial concerns.

Watch any network TV channel for 24 hours or read the newspaper for a week, and you will see what we mean. The dominant narratives which drive the national debate and become "common knowledge" is more often superficial, focused on symptoms rather than root causes, and reinforces the conventional "two sides" within the status quo. The lies and spin promoted by figures in power become well known, while voices that challenge and expand the range of debate rarely get heard. But most importantly, the level of repetition and volume of coverage is what counts. What gets covered day after day, and what gets covered once and is forgotten, or not covered at all? That's why we need a media movement that's dedicated to elevating the voices that aren't getting heard. We need media alternatives that make social change its primary focus. That's why Films For Action exists.

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