Matt Frei enters the colourful and mad world of presidential hopeful, Donald Trump - whose meteoric political rise comes amid one of the most controversial political campaigns America has ever seen. Trump’s plans to ban Muslims from entering the States and to build a wall to keep illegal Mexican immigrants out have outraged many in the States and beyond.
Discover the man behind the brand, from the multiple divorces, the bankruptcies, the public insults aimed at women who crossed him to claims of bullying Scottish residents who stood in the way of his golf resort. It’s the all-consuming story of a privileged multi-billionaire tycoon who has now decided to use his considerable resource to become the most powerful person on the planet
Frei is also on the campaign trail, meeting those who oppose Trump as well as his fervent supporters who believe he is the epitome of American success and will deliver on his promise to “Make America Great Again”. Leading the polls for the Republican presidential nomination Frei asks if “The Donald”, as he is known, can really go all the way and make it to the White House.
Presenting the film is Matt Frei, who says: Whether or not ‘the Donald’ goes on to win his party's nomination or indeed the White House his dominance in the polls and his bare knuckle style encapsulate America's journey from hope and change to fear and loathing… He is a one man herd who thrives on trampling over America's most sacred sensibilities knowing that the outrage of New York, Washington and Hollywood only swells his support amongst Americans who feel left behind and unheard”.