20 years ago, a young group of social entrepreneurs started a company to sustainably harvest açaí berries in the Brazilian Amazon. They joined a movement of purpose-driven companies looking to change the world through an alternative economic model. These "triple bottom line" businesses measure success not only financially but also socially and environmentally. Their practice of "conscious commerce" offers solutions to some of today’s most pressing social and environmental issues. This award-winning documentary empowers viewers to be part of the solution by "voting with their dollars" and supporting brands and products that make positive change for the planet.
“I’ve been fortunate with my work to witness the power of sustainability documentaries and how film can change paradigms and even history. Seeding Change, is no doubt my most challenging in that it seeks solutions to the biggest problem humanity has ever faced, the climate crisis. However, there is a beautifully simple solution right at our fingertips. Empowering consumers to purchase from those companies that have solutions built into their business models is how we can make immediate and positive change for our planet.” ~ RICHARD YELLAND Director & Producer