The Well Oiled Plan

Introducing The Well-Oiled Plan — a sharp, darkly funny animation that exposes how the fossil fuel industry is using the same PR tricks once used by Big Tobacco, selling poison as “freedom.

A Well-Oiled plan - created by Daniel Bird and Adam Levy at Wit and Wisdom, in association with the Global Climate and Health Alliance (GCHA), follows a cynical conversation between a PR executive Tony and his client, the CEO of “Grunt Oil” and reveals how the fossil fuel industry used Big Tobacco’s PR tricks: selling poison as ‘freedom’.

The short, sharp satirical animation, starring internet comedians Michael Spicer and Cody Dahler, as well as actors Sinead Phelps and Jaylah Moore-Ross, comprises scenes spun off from My Pet Footprint, a comedy feature film “about climate grief” currently in development with the co-operation of Greenpeace.

Here at the Global Climate and Health Alliance, we spend most of our time publishing evidence-based reports and advocacy briefs. But sometimes, facts alone aren’t enough to cut through the noise.

🎬 The Well-Oiled Plan uses satire to reveal how PR and ad agencies have long helped harmful industries protect their profits — from Big Tobacco’s “torches of freedom” campaigns to today’s fossil fuel spin. The tactics are the same: confuse the public, delay action, and keep the world hooked on pollution that’s devastating our health and our planet.
The top 29 fossil fuel companies spend US $7 billion each year on PR, media, and advertising.

KEEP OUR LIBRARY FREE
$5/month keep us freely available to all. No paywalls for 99% of content, no ads, just people-powered media. Subscribe here.
Climate Change Explore All
Documentaries by Scott Noble
Trending Videos Explore All
Trending Articles Explore All
Recent Documentaries Explore All
Video Deep Dives Explore All
What People Are Watching Now
Why We Need Big Picture Activism
Recently Added
Support independent media that amplifies real voices and movements. 



Subscribe for $5/month to become a patron and watch over 50 patron-exclusive documentaries.

Share this: