By Tim Hjersted
Jul 31, 2012
Hosting film screenings can be used as a powerful method to accopmlish many goals. They can be used to launch solutions-oriented campaigns (either designed by your group or to assist already on-going campaigns). They can create a common foundation of understaning among a large group of people, making it easier for those people to organize and act on those understandings. They can raise awareness. They can generate discussion, and bring a community closer together.
This action kit provides all the resources you'll need to host your own screening of The Future of Food.
Editable Films For Action Flyer Artwork
Sample Action Guide to hand out to attendees
Sample Press Release
Step-by-step film screening Guide
Press Release and Program Writing Guides
The font Films For Action uses for all our flyers
To the right are links to the full film and other related films you might want to screen in the future.
What To Do
Download the screening kit.
If this is your first film screening, read the screening guide (it should answer all of your questions and provide lots of helpful tips). You can also read the Film Screening Guide here.
Reach out to 2-3 friends or activists in the community to help you organize the event.
Get the venue and date confirmed, at least 1 month in advance.
Buy the film and the community screening liscence from the film-maker's website (It's $100 and helps to support future films - you can use an admission fee to make back your money).
Write up a press release and send it to all local news outlets (getting interviewed for a story is another way we can get this information out).
Edit the flyer included in the kit. Print them up and share them everywhere.
Reach out to existing food groups for support - ask any healthy food stores to include your event in their newsletter calendar if they have one.
Consider offsetting the cost of screening this film by getting a healthy food restaurant or grocery store to provide a $100 to $150 sponsorship of the event.
Follow the rest of the directions found in the guide.
If you have any questions, feel free to send us an email via our contact page. It's why we're here!
Audience and Use:
The tone of the film is fairly neutral and reserved, so it should make a good introduction for a wide audience. It covers what is widely unknown about GMOs, as well as the corporate control issues beyond just safety and health concerns.
Passing a law that requires GMO foods to be labeled (see Europe for many precedents)
Growing your own food
Starting a "Seed Saver" group for your community to retain organic seeds
Hosting more screenings of the film
Starting a food garden program with local schools
Sending copies of the film to food policy councils and city government