If Fast Food Commercials Were Honest

For marketers who wish to reach the lucrative youth market, the relatively uncluttered medium of the school environment represents the final frontier -- access to a captive audience of millions of students. Meanwhile dwindling federal, state, and local funding for education has left many schools vulnerable to the advertiser's pitch. As a result, commercialism has steadily increased in America's public schools in recent years, often with little or no public awareness.

The media regularly use public opinion polls in their reporting of important news stories. But how exactly do they report them and to what end? In this insightful and accessible interview, Professor Justin Lewis demonstrates the way in which polling data are themselves used by the media to not just reflect what Americans think but instead to construct public opinion itself. Addressing vital issues (e.g.

While there's been no shortage of commentary about the structural crisis plaguing the American economic and political system, from wage stagnation and chronic unemployment to unchecked corporate and state power and growing inequality, analyses that offer practical, politically viable solutions to these problems have been few and far between.
This illustrated presentation from distinguished historian and political economist Gar Alperovitz is a rare and stunning exception.

All over the world species are becoming extinct at an astonishing rate, from 1000 to 10,000 times faster than normal. The loss of biodiversity has become so severe that scientists are calling it a mass extinction event.
Call of Life: Facing the Mass Extinction is the first feature documentary to investigate the growing threat to Earth’s life support systems from this unprecedented loss of biodiversity.

Today, there are more Americans in prison or jail, on probation or parole, than were enslaved in 1850, a decade before the Civil War began. The prison population has exploded by 500% since the end of the Civil Rights and Black Power movements. America locks up more of its racial and ethnic minorities than any other country (including South Africa at the height of apartheid). How could this happen?

Peace, Propaganda & the Promised Land provides a striking comparison of U.S. and international media coverage of the crisis in the Middle East, zeroing in on how structural distortions in U.S. coverage have reinforced false perceptions of the Israeli-Palestinian conflict. This pivotal documentary exposes how the foreign policy interests of American political elites--oil, and a need to have a secure military base in the region, among others--work in combination with Israeli pub...

If you think U.S. news has a liberal bias, this assumption-shattering film from Noam Chomsky, Edward Herman, and Justin Lewis will have you thinking again. Making the common-sense case that mainstream news media are more committed to their bottom-line interests as large corporations than to left-wing advocacy, they dissect how news content gets shaped within a narrow, and ultimately conservative, institutional frame that marginalizes the progressive perspectives of a broad cross-section of th...

Economist and bestselling author Juliet Schor lays out a positive vision for rethinking our relationship to consumer goods in this accessible and timely analysis of the devastating ecological, social, and personal costs of mass consumerism.
Ranging from cutting-edge developments in economic theory, social analysis, and ecological design to real-world examples of these ideas being put into practice around the world, Schor makes a compelling case that preserving dwindling natural resour...

What distinguishing feature do the world's healthiest and happiest societies have in common? According to acclaimed author Richard Wilkinson, the answer is simple: they have far less income inequality than other societies. In this new film based on his international best-seller The Spirit Level, Wilkinson focuses on why the U.S.

Allergies, obesity, asthma, diabetes, auto-immune and intestinal disorders are all on the rise, with the incidence of some diseases doubling every ten years. New research points to changes in the ecosystem of microbes that live on and inside every one of us -- our microbiomes -- as a major cause. But how could one's gut microbes increase the odds of developing conditions as radically different as asthma and diabetes?

At a time when many are disillusioned with big banks and big business, and growing inequity in our country, employee ownership offers a real solution for workers and communities. SHIFT CHANGE visits thriving cooperative businesses in the U.S. and Spain, sharing on-the-ground experiences from the worker-owners on the front lines of the new economy.

The Third Harmony tells the story of nonviolence, humanity’s greatest (and most overlooked) resource.
"I am exhilarated and grateful to the filmmakers for bringing forth such a fine gift for the future of life on Earth. Hurray! and deep bows.

INHABITANTS follows five Native American communities as they restore their traditional land management practices in the face of a changing climate. For millennia Native Americans successfully stewarded and shaped their landscapes, but centuries of colonization have disrupted their ability to maintain these processes. From deserts, coastlines, forests, mountains, and prairies, Native communities across the US are restoring their ancient relationships with the land.

Consuming Kids throws desperately needed light on the practices of a relentless multi-billion dollar marketing machine that now sells kids and their parents everything from junk food to bogus educational products and the family car.
Drawing on the insights of health care professionals, children's advocates, and industry insiders, the film focuses on the explosive growth of child marketing in the wake of deregulation, showing how youth marketers have used the latest advances in psyc...

Turning to issues of media policy, George Gerbner delivers a stinging indictment of the way the so-called "information superhighway" is being constructed. By examining the logic of globalization he shows the ineffectual nature of our present responses to deal with the urgent crisis of the media. Showing the real uses to which the "information superhighway" will be put by its corporate masters, he urges the citizens of the world to struggle for democratic principles in the cultural environment...

Abundant Land is a one-hour documentary about a Hawaiian community on Moloka’i opposing the biotech industry’s use of the island to test genetically engineered seeds. Agrochemical biotech corporations, including Monsanto and Mycogen Seeds, are depleting Moloka’i’s topsoil and fresh water while contributing to dust storms that spread pesticides into the ocean and surrounding communities.

Fly By Light is an intimate exploration of young people seeking to overcome the violence in their lives and create a new path for their future by connecting to a world outside their neighborhoods.
In Washington, DC, where high school dropout rates average 40%, a group of teenagers participates in an ambitious peace education youth program that takes them out of their tough neighborhoods and into the beautiful mountains of West Virginia.

Inspired by Lewis Hyde’s beloved classic “The Gift: Creativity and the Artist in the Modern World”, GIFT is a tribute to something that can’t be measured or counted, bought or sold. An intimate exploration of real-life gift economies, it’s a reflection on the creative process, the reasons we labour in service of our gifts, and a celebration of the imagination.

For more than three decades, transnational corporations have been busy buying up what used to be known as the commons -- everything from our forests and our oceans to our broadcast airwaves and our most important intellectual and cultural works. In This Land is Our Land, acclaimed author David Bollier, a leading figure in the global movement to reclaim the commons, bucks the rising tide of anti-government extremism and free market ideology to show how commercial interests are unde...

The Staging Post follows two Afghan Hazara refugees, Muzafar and Khadim. Stuck in Indonesia after Australia 'stopped the boats' and facing many years in limbo, they built a community and started the school which inspired a refugee education revolution.
A real-life, real-time, multi-platform documentary. The Staging Post is about friendship, connection and the power of community.Uplifting and truly unforgettable.

A secret museum in an art hotel sparks intrigue when it's revealed to be a creation of controversial artist, Banksy. Using art as a form of political resistance, the hotel highlights the reality of life under Israeli military occupation. WALLED OFF journeys through the hotel, Palestine, and a relevant past to dismantle the mainstream media's bias towards the Palestinian struggle for freedom and equality.

Through the stories of six extraordinary individuals, Self-Taught explores what self-directed education means to them and the impact it has had on their lives, ambitions, work and beliefs.
Whether Artist, Scientist, or Entrepreneur, they all have one thing in common: their belief that true education is the capacity to author your own life instead of merely accepting the one you’ve been handed.

"When today's stories of crushing greed and endless growth have come to an end, what, then, will be the new stories?"
This film was created as an educational tool that can be used to move us beyond disempowerment, in order to enact real change in a changing world.
Chris Wood of BALE (Building A Local Economy) was inspired to create a film that would answer the question: “Will we have the wisdom to survive climate chaos and planetary destruction?

From Executive Producer Mark Ruffalo comes the world’s first documentary film on the Rights of Nature Movement, a “Paradigm Shifting” story where the 'Rights of Nature' has become ‘capitalism’s one true opponent.’
In the fall of 2014, for the first time in United States history, an ecosystem filed to defend itself in a lawsuit claiming its ‘right to exist’ in Grant Township, Pennsylvania.

The case of Mumia Abu-Jamal, a journalist on Pennsylvania's death row in connection with the death of a police officer, had become by the late 1990s a global symbol of inequities in the U.S. judicial system. The mainstream media could no longer ignore it, but how would they cover such a hotly disputed case and the questions of judicial bias that it raises?

Plutocracy, by filmmaker Scott Noble, is the first documentary series to comprehensively examine early American history through the lens of class.
Support the filmmaker's next film with a donation via his website."Absolutely brilliant on numerous levels, Scott Noble’s Plutocracy is the story of the American working class… I look forward to the day when this series will become part of the historical educatio...

Renowned energy expert Michael T. Klare provides an invaluable account of the new and increasingly dangerous competition for the world's dwindling natural resources. Arguing that the world is facing an unprecedented crisis of resource depletion -- one that goes beyond "peak oil" to encompass shortages of coal and uranium, copper and lithium, water, and arable land -- Klare shows how the desperate hunt for raw materials is forcing governments and corporations to stake their claim...

Living the Change explores solutions to the global crises we face today – solutions any one of us can be part of – through the inspiring stories of people pioneering change in their own lives and in their communities in order to live in a sustainable and regenerative way.
Directors Jordan Osmond and Antoinette Wilson have brought together stories from their travels around New Zealand, along with interviews with experts able to explain how we came to be where we are today.

70 years ago Costa Rica abolished its army and committed itself to fostering a peaceful society. It has been reaping the benefits ever since.
In his famous "Cross of Iron" speech in 1953, President Eisenhower critiqued the military-industrial complex while asking, "Is there no other way the world may live?" In Costa Rica today, we glimpse another way to live.

This critically acclaimed look at American war propaganda exhumes five decades of remarkable archival footage to show how presidents from both parties have relied on fear-driven political spin and craven media complicity to sell a succession of wars to the American people. The result is an invaluable introduction to how propaganda, public relations, and perception management function in democratic societies. Essential viewing for courses in media studies, political science, journalism, and U.

Never before in history have so many people relied on so few for the basic essentials of life.
In our present-day democracies, freedom is slowly being commodified. We have been giving our democratic governments more and more freedom while they have been busy restricting ours.
In the name of democracy and global progress laws are drafted that will outlaw simple activities that empower humanity, like growing our own food.

Hijacking Catastrophe places the Bush Administration's original justifications for war in Iraq within the larger context of a two-decade struggle by neo-conservatives to dramatically increase military spending while projecting American power and influence globally by means of force.
At the same time, the documentary argues that the Bush Administration has sold this radical and controversial plan for aggressive American military intervention by deliberately manipulating intel...

In 1998, university professor Kembrew McLeod (Associate Professor of Communication Studies at the University of Iowa) made headlines when he successfully trademarked the phrase "freedom of expression" to call attention to the extremes of intellectual property law. But in the years since, as fewer and fewer corporations have come to dominate the media landscape, copyright law has only become more restrictive.

Globalized capitalism is destroying the biosphere while political unrest and war continue to dominate the headlines. Where might we turn for guidance in order to navigate these uncertain times?
Enter Tamera: a radical intentional community 40 years in the making, whose research may provide keys to humanity’s survival.
They recognized that most utopian communities fail due to the unresolved shadows around love, sex, money and power.

Cities should be a solution not a problem for human beings. The city of Curitiba has demonstrated for the past 40 years how to transform problems into cost-effective solutions that can be applied in most cities around the world.
A Convenient Truth: Urban Solutions from Curitiba, Brazil is an informative, inspirational documentary aimed at sharing ideas to provoke environment-friendly and cost-effective changes in cities worldwide.

School Circles is an independent documentary that explores the practice of democratic schools in the Netherlands. The film shows students, teachers and staff members coming together to dialogue, discuss proposals, mediate conflicts and make decisions about their school life.
These schools not only challenge the mainstream education, but also democracy as we know it.

Biophilic Design is an innovative way of designing the places where we live, work, and learn. We need nature in a deep and fundamental fashion, but we have often designed our cities and suburbs in ways that both degrade the environment and alienate us from nature.
The recent trend in green architecture has decreased the environmental impact of the built environment, but it has accomplished little in the way of reconnecting us to the natural world, the missing piece in the puzzle of su...

Within Reach explores one couple's pedal-powered search for a place to call home. Mandy and Ryan gave up their jobs, cars, and traditional houses to 'bike-pack' 6500 miles around the USA seeking sustainable community. Rather than looking in a traditional neighborhood, they begin to recognize that community is the secret ingredient to living sustainably on this planet.

Opening with a powerful ‘deep time’ perspective, from the beginning of the Earth to our present moment, BAFTA-winning director Peter Armstrong's new film recognises the fundamental unsustainability of today’s society and dares to ask the big question: What will follow?
Around the world, fresh shoots are already emerging as people develop the skills, will and resources necessary to recapture the initiative and re-imagine civilisation, often in the ruins of collapsed mainstream economies.

"In a time when many are questioning institutional integrity across society, seeking accurate and relevant information to help make sense of our supposedly post-truth era, Noble shines a spotlight into our dark past while providing a crucial class context often missing or obscured in mainstream accounts. It is precisely this sort of work that can provide a foundation for mapping a better, brighter, and more just future for all.

Globalized capitalism is destroying the biosphere while political unrest and war continue to dominate the headlines. Where might we turn for guidance in order to navigate these uncertain times?
Enter Tamera: a radical intentional community 40 years in the making, whose research may provide keys to humanity’s survival.
They recognized that most utopian communities fail due to the unresolved shadows around love, sex, money and power.

“Alter Natives” is a documentary about transition initiatives and ecosocial regeneration; a collective project to make visible transformative experiences in our geographies and inspire other possible futures.
“Alternatives”, from Latin Alter (other) and Nativus (born), refers to the search for new realities, and new origins. This is the starting point for this documentary project: showing innovative initiatives of socio-ecological transition.