We teamed up with The Big Issue Foundation to create a short film following a day in the life of a Big Issue vendor. As filming unfolded we witnessed the challenges vendors face and the lack of human interaction experienced from Londoners passing-by.
Who better to experience this than three trainee lawyers. Pushed beyond their comfort zones, the group are challenged to sell The Big Issue on the streets of London. We follow the young recruits and their friendly and positive vendor mentors who share their tips and tricks to making a sale in what proves to be a difficult environment.
Read the full blog: www.thisworldcan.com/thisbigissue