Every Black Friday, for 24 hours, millions of people around the world will celebrate in a moratorium on consumer spending. Choosing, instead, to take a step back and reflect on what is really important to us. No more marketing mind-games; no more "possessions = love/happiness"; no more frantic consumer-binging. Buy Nothing Day is a treatise to the world and community we envision without the neurosis accompanied by too much consumption.
[watch video below]