A ROADTRIP THROUGHOUT EUROPE
“We went on a 5000 kilometer-long road trip throughout Europe. We travelled from Schengen, Luxembourg, the birthplace of a borderless Europe, all the way to Copenhagen, which will be in 2025 the first zero emissions world capital. Denmark on 2012 has also taken the top spot on the United Nation's first ever World Happiness Report. So we travelled from the birthplace of a borderless Europe to a place where you can already see and experience the future firsthand. ”
TO PORTRAY A GENERATION
We wanted to interview young people who have grown up in a Europe without borders: those who live, study, work, think and travel around in a high-mobility society, both digitally-connected and multicultural… in other words, those who are contributing today in building the society of tomorrow. So we went about casting in an unusual way: We posted an abstract for the project on the social network “Couchsurfing,” and whoever liked the idea then invited us to “surf” his or her couch and conduct interviews. So we did High Mobility Generation.”