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Get ready! Here it comes...
By Tim Hjersted / filmsforaction.org
Nov 18, 2007


Parents, friends, and teachers alike - talk to girls before the beauty industry does. A powerful and concise message that communicates the destructive effect the ad and beauty industry has on society. Rather than advocating censorship of these images, Dove and others advocate the need for improving our media literacy skills, so that when we see these images, their persuasive effect no longer has a hold on us. Rather than accepting these images by never accepting ourselves, we can reject the values this industry spins, seeing a beauty in people the ad industry could never understand. - Tim

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Get ready! Here it comes...