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Film Screening: "Consuming Kids: The Commercialization of Childhood"
By Films For Action / filmsforaction.org
May 13, 2009



CONSUMING KIDS throws desperately needed light on the practices of a relentless multi-billion dollar marketing machine that now sells kids and their parents everything from junk food and violent video games to bogus educational products and the family car. Drawing on the insights of health care professionals, children's advocates, and industry insiders, the film focuses on the explosive growth of child marketing in the wake of deregulation, showing how youth marketers have used the latest advances in psychology, anthropology, and neuroscience to transform American children into one of the most powerful and profitable consumer demographics in the world. CONSUMING KIDS pushes back against the wholesale commercialization of childhood, raising urgent questions about the ethics of children's marketing and its impact on the health and well-being of kids.

Two Dates:

Tuesday May 26th at 7pm
Lawrence Public Library
707 Vermont
Lawrence, Kansas 66044
Hosted by: Gary Brunk
Free.



Saturday, June 20th at 10:00 AM
Prairie Moon Waldorf School
1853 E. 1600 Rd.
Lawrence, Kansas 66044
Map and Driving Directions

Hosted by: Monika Eichler
Free.
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Film Screening: "Consuming Kids: The Commercialization of Childhood"